Posts Tagged ‘messaging’

When Words Let Us Down – The Importance of Framing

Article and photos by iLCP Associate Fellow Doug Gimesy  Habitat loss vs. habitat destruction A Government official once said to a friend of mine, who is a professional conservation communicator, “It’s so sad that we lost the Christmas Island pipistrelle* [a type of bat]. If only we had acted earlier.” My friend couldn’t help replying with a […]